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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. What is a common pain point for a Marketing Department?

A) Do I fully understand my company's capital structure, ROI, compliance, risk, disclosure and regulatory reporting requirements?
B) Am I attaining savings and maintaining infrastructure (computers, databases, networks) required to support growth of our business?
C) How do I maximize retention, optimize staffing mix and attain best practice benchmark benefits?"
D) Am I maximizing revenue generation and market growth opportunity through segmentation and route-to-market?

2. What is the maximum number of IBM Cognos Express Performance Management users permitted if the customer buys an IBM Cognos Express Performance Management Connector?

A) No limit
B) 50
C) 150
D) 100

3. How could you neutralize the objection "We need to have a data warehouse first before we embark on our Business Intelligence strategy"?

A) If the prospect has only a few OLAP cubes, there is a reasonable case to be made to migrate to ICAS (IBM Cognos TM1) as it is a highly rated OLAP server. If they have many heterogeneous OLAP sources, the enterprise solution may be a better fit
B) If the prospect has only a single other security source, then for small numbers of users it is not difficult to load CAM with the information. Active Directory is the Microsoft standard and will be prevalent in the majority of midsize companies
C) Why wait? Use the embedded OLAP server and ETL capabilities to get started today.
D) The 64 bit requirement is for the server, not end-users. You will be delighted by the cost/performance metrics of 64 bit machines. RAM is not expensive and 64 bit machines make great use of it.

4. Where do Partner leads need to be registered to earn the Midmarket incentive?

A) Software Value Plus
B) Software Quote and Order
C) Software Value Incentive
D) Global Partner Portal

5. Identify the scenario where IBM Cognos Express will NOT be the correct choice:

A) Reporting on inventory levels
B) Budget planning in the Office of Finance
C) Creating dashboards for Marketing
D) Bursting statements to thousands of customers

Solutions: