Updated Oct-2021 Test Engine or PDF for the Salesforce Marketing-Cloud-Developer test to help you quickly prepare for the Salesforce exam!
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NEW QUESTION 46
A developer is configuring a File Drop Automation and wants to use a Filename Pattern to allow for timestamps on the file. The file name will always start with the month and day (e.g. MAY15) the file is dropped onto the SFTP site.
Which two configurations should be used for the automation to successfully start? Choose 2 answers
- A. Ends With operator
- B. Begins With operator
- C. %%MMMMdd%%
- D. %%Month%%%%Day%%
Answer: B,D
NEW QUESTION 47
From which business unit could the Contact Delete feature be used within an Enterprise 2.0 account?
- A. The Parent account
- B. Only in Agency accounts
- C. Any business unit
- D. The business unit where the contact was introduced
Answer: D
NEW QUESTION 48
What parameter should a developer include to ensure the MobileConnect Contact is tied to the Email Contact when making a QueueMO call for an existing email subscriber?
- A. subscribers
- B. phonenumbers
- C. emailaddress
- D. mobilenumbers
Answer: D
NEW QUESTION 49
A developer created a landing page in CloudPages which return unique content when subscriber data is located on a related data extension. The developer does not know if all subscribers have rows in the related data extension, and want default content to render if no subscriber data is found on the related data extension.
Which best practice should the developer follow to control the unique and default content?
- A. Use the Lookup, Row and Field functions
- B. Use the LookupOrderRows and Row functions
- C. Use the DataExtensionRowCount function
- D. Use the RowCount function and an IF statement
Answer: D
NEW QUESTION 50
Contact Builder can be used to create a relational model of an organization's data within Marketing Cloud.
Which three factors should be taken into consideration when preparing data to be used in Contact Builder?
Choose 3 answer
- A. Assigningdata relationships and primary keys across all channels
- B. Verifying each data extension has the required Email Address field populated
- C. Verifying data address marketing needs
- D. Verifying all data extensions have a sendable value
- E. Normalizing data toreduce redundancy
Answer: A,C,D
NEW QUESTION 51
In what order is AMPscript evaluated before an email is sent?
- A. HTML Body, Text Body, Subject Line
- B. Subject Line, HTML Body, Text Body
- C. HTML Body, Text Body, Text Body
- D. Text Body, HTML Body, Subject Line
Answer: A
NEW QUESTION 52
How many month of data can a developer query from the tracking data views (_Sent, _Open, _Click)?
- A. 12 Months
- B. There is no limit
- C. Six Months
- D. One Month
Answer: C
NEW QUESTION 53
A developer uses the messageDefinitionSends REST API endpoint to send a triggered send email. This method returns a 202 (success) response code. How could the developer validate if the email was successfully sent?
- A. Use the validateEmail REST resource with POST method to obtain the email delivery details from the request.
- B. The 202 response code indicates the message was sent successfully; no further action is required.
- C. Confirm the record was successfully inserted into the associated Triggered Send Data Extension.
- D. Use the messageDefinitionSend/key:(key)/deliveryRecords REST endpoint with GET method
Answer: D
NEW QUESTION 54
A developer wants to build an audience by identifying subscribers who opened a specific email. Which query should the developer use?
- A. SELECT * FROM _Open WHERE ListID = '1234'
- B. SELECT * FROM _Open WHERE JobID = "1234"
- C. SELECT SubscriberKey FROM _Open WHERE JobID = '1234'
- D. SELECT SubscriberID FROM _Open WHERE JobID = "1234"
Answer: C
NEW QUESTION 55
NTO uses data extensions to manage the subscriber information used for their email sends, and those sends includes calls to update records with new or different subscriber information. The developer handling these records writes some AMPscript to check and see if the data extension containing those records updated using an InsertDE() call if the record doesn't yet exist. Why would the developer receive an error stating the application cannot insert a duplicate value for the primary key in the data extension?
- A. The InsertDE function cannot be used with name and value pairs
- B. The InsertDE function will always insert two rows into a data extension as part of the call
- C. The InsertDE function cannot be used at send time
- D. The InsertDE function comes after the system added the row as part of the email send
Answer: D
NEW QUESTION 56
A developer wants to build an audience by identifying subsceibers who opened a specific email. Which query should the developer use?
- A. SELECT * FROM _Open WHERE ListID = '1234'
- B. SELECT * FROM _Open WHERE JobID = "1234"
- C. SELECT SubscriberKey FROM _Open WHERE JobID = '1234'
- D. SELECT SubscriberID FROM _Open WHERE JobID = "1234"
Answer: C
NEW QUESTION 57
NTO is reconsidering the requirement to have English, Spanish and French versions of their email campaigns.
They request a developer to create a query which aggregates clicks grouped by language of the recipient.
Language is stored in a Profile Attribute.Which two Data Views would be included in the query? Choose 2 answer
- A. _AllSubscribers
- B. _Click
- C. _Subscribers
- D. _Subscribers
Answer: C,D
NEW QUESTION 58
NTO wants to exclude sending an email at send time to those with a record on the 'Exclude' Data Extension. The primary key on this data extension is Subscriber Key. How would a developer write the Exclusion Script?
- A. Rowcount (LookupRows('Exclude',SubsciberKey,_SubscriberKey) >0
- B. Lookup ('Exclude','SubscriberKey', 'EmailAddress', emailddr_)
- C. Lookup ('Exclude','EmailAddress','SubscriberKey',SubscriberKey)
- D. Rowcount (LookupRows('Exclude','SubscriberKey,_SubscriberKey) >1
Answer: A
NEW QUESTION 59
A developer wants to set a variable to use a field from a Sendable Data Extension.
Which two options could be used in an AMPscript block to set the variable as a 'First Name" field from a Sendable Data Extension used to send the email? Choose 2 answers
- A. SET @firstName = attributeValue (''First Name'')
- B. SET @firstName = %%First Name%%
- C. SET @firstName = [First Name]
- D. SET @firstName = ''First Name'']
Answer: B,C
NEW QUESTION 60
Certification Aid created a journey and event definition in Marketing Cloud. Which of the following resources are relevant to inject Contacts into the journey using the REST API? Choose 2.
- A. POST /interaction/v1/interactions/contactentry
- B. POST /interaction/v1/events
- C. GET /eventDefinitions/key:{key}
- D. POST /eventDefinitions/key:{key} or /eventDefinitions/{id}
Answer: A,B
NEW QUESTION 61
A developer receives a request to integrate Marketing Cloud with a lead capture tool. The lead capture tool will call the Marketing Cloud API to create a data extension every time a new lead form is published. The created data extension's name should match the name of the form exactly.
Which API feature could the developer use to dynamically create these data extensions?
- A. REST API using POST on the /data/v1/customobjectdata/ endpoint
- B. Creating the data extension using API is not possible
- C. SOAP API using Create Method and the DataExtension Object
- D. REST API using POST on the /interaction/v1/EventDefinitions endpoint with Schema populated
Answer: A
NEW QUESTION 62
NTO wants to exclude sending an email at send time to those with a record on the 'Exclude' Data Extension.
The primary key on this data extension is Subscriber Key. How would a developer write the Exclusion Script?
- A. Rowcount (LookupRows('Exclude',SubsciberKey,_SubscriberKey) >0
- B. Lookup ('Exclude','SubscriberKey', 'EmailAddress', emailddr_)
- C. Lookup ('Exclude','EmailAddress','SubscriberKey',SubscriberKey)
- D. Rowcount (LookupRows('Exclude','SubscriberKey,_SubscriberKey) >1
Answer: A
NEW QUESTION 63
NTO is using an asyncrhonous SOAP API call to the TriggerSend object to send order confirmation email to their customers. Which API object and attribute should be used to retrieve the status of the API call?
- A. Result Object and EmailAddress
- B. ResultItem Object and RequestID
- C. ResultItem Object and OrderID
- D. Result Object and ConservationID
Answer: B
NEW QUESTION 64
Adeveloper wants to create a Synchronized Data Extension containing Lead data from Sales Cloud. They only want to include record which contain a phone number. Each of the following flied contains this information per these rules: -Phone is not black (Data Type = Phone) -PhoneExist is true (Data Type = Boolean)
-ValidPhone is 'true' (Data Type = Formula(Boolean)) -ContactType equals 'Phone' (Data Type = Text).
Which field could be used to select a subset of records in the synchronization configuration?
- A. ContactType
- B. ValidPhone
- C. Phone
- D. PhoneExists
Answer: C
NEW QUESTION 65
Certification Aid wants to encrypt data stored in Marketing Cloud. It is fine if unencrypted fields are visible to Marketing Cloud and Salesforce users, but the underlying data should be encrypted at rest to prevent physical data theft. Which encryption method should be chosen? Choose 1.
- A. Field-Level Encryption
- B. Asymmetric Encryption
- C. Transparent Data Encryption
- D. Tokenized Sending
Answer: B
NEW QUESTION 66
A developer wants to write a query to compile data originating from an HTML form so it can be exported in CSV format. However, the source data extension may contain line breaks within the Comments field, which makes it difficult to read and sort the resulting CSV.
Which SQL functions could be used to change each line break to a single space?
- A. REPLACE and CHAR
- B. FORMAT and SPACE
- C. REPLICATE and NCHAR
- D. LTRIM and RTRJM
Answer: A
NEW QUESTION 67
* Certification Aid uses Marketing Cloud Connect and wants to create a lead capture form on a landing page. When a customer submits the form, a Lead record should be created in Salesforce. Which scripting language can be used for this? Choose 2.
- A. SSJS to create Salesforce record, AMPscript for form handling.
- B. AMPscript to create Salesforce record, SSJS for form handling.
- C. AMPscript for whole functionality.
- D. SSJS for whole functionality.
Answer: B,C
NEW QUESTION 68
Certification Aid wants to automate the import of zipped files into a Data Extension. The zip files are placed on the Marketing Cloud Enhanced FTP server every night. Which activity is needed before those files can be imported? Choose 1.
- A. File Transfer activity
- B. Data Extension Import activity
- C. Data Extract activity
- D. File Import activity
Answer: A
NEW QUESTION 69
A developer wants to configure an automation to import files placed on the SFTP shared by a customer's data vendor. The automation will start when a file matching a specific naming pattern is encountered in the Import folder. The first step of the automation is a File Import Activity referencing a substion string for the matching file. Which substituon string represents the name of the file?
- A. %%FILENAME_FROM_IMPORT%%
- B. %%TRIGGER_FILENAME%%
- C. %%FILENAME%%
- D. %%FILENAME_FROM_TRIGGER%%
Answer: D
NEW QUESTION 70
A developer wants to build an email that dynamically populates the physical address of a company's locations using the variable address. The deployment goes to millions of subscribers and the developer wants the fastest possible performance.
Which AMPscript solution should be recommended?
- A. %%[ SET @address = field(Lookcup("Building_Locations"/ "Address", "Id",@Id), "Address") ]%%
- B. %: SET @address = Lookup(''Building_locations'', Address'', ''id''@id) ] %%
- C. %% [ SET @address - field(Row(LookupRows("Building_Locations", "Address","Id"), 1),"Address") ]%%
- D. %%; SET @address = LookupRows(Building_Locations", "Address", "Id") ]%%
Answer: A
NEW QUESTION 71
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